Dear dear reader,
You, dear reader, are very special to me. I feel like we have a bond. A deep and dependant bond. I feel like we’ve established some sort of rapport. I feel like you’d like to know some of the stuff I’ve learned in my years of coffee snobbery.
I put a book together for a seminar I’ve run a couple of times, then I added a bunch more content, then I chose some fonts (Helvetica Neue Ultra Light, in all caps, and Palatino), then I made the book into a PDF, made a fancy 3D cover, and finally uploaded it to this place that lets you sell ebooks with PayPal.